Creative Countess – Branding

Creative Countess specializes in makeup, special effects, body painting, and more, offering classes to help others learn the tricks and techniques of the trade. Ashyln Cook is the incredibly talented face of Creative Countess and is the face featured in the brand developed for her company. The brief for this project requested a brand that was inspired by gothic vampires and vintage fashion. Glamor, beauty, and class should be mixed with edge, art, and creativity reflecting the spirit of the work produced by the Creative Countess herself.

Ashlyn requested the use of black and gold as the colors of the brand. I centered the design around her silhouette. Victorian cameos feature a silhouette framed by golden filigree. I utilized this high gothic style to capture the nobility of a countess. The frame around the silhouette is capped by the coronet of a countess, featuring different elements of various european coronets representing this title. The filigree has elements that reference the antlers of a deer. These antlers are prominently featured on a tattoo of Ashlyn’s. The Victorian jeweled collar adds to the sophistication of the design, giving a hint toward the gothic romance and elegance of vampyric beauty. I gave Ashlyn a very modern and edgy hairstyle, juxtaposing the more stately Victorian elements with a sense of creativity and artistry.

This same juxtaposition can be seen in the typography that I selected. The free and flowing typeface of Buffet Script has an air of vintage glamor and artistic freedom. The more stately Didot confirms the sophistication of a countess with its high contrast, while bringing the design into modernity. As Ashlyn creates a variety of looks through her makeup, special effects, and body painting, I felt it was important to offer a variety of marks, all unified in design, but each with its own character. That is why there are 5 variations on the logo, each of which can be used interchangeably and still be instantly recognizable as belonging to Creative Countess.

To learn more about the Creative Countess, visit her website, creativecountess.com.

Creative Countess – Branding

Creative Countess specializes in makeup, special effects, body painting, and more, offering classes to help others learn the tricks and techniques of the trade. Ashyln Cook is the incredibly talented face of Creative Countess and is the face featured in the brand developed for her company. The brief for this project requested a brand that was inspired by gothic vampires and vintage fashion. Glamor, beauty, and class should be mixed with edge, art, and creativity reflecting the spirit of the work produced by the Creative Countess herself.

Ashlyn requested the use of black and gold as the colors of the brand. I centered the design around her silhouette. Victorian cameos feature a silhouette framed by golden filigree. I utilized this high gothic style to capture the nobility of a countess. The frame around the silhouette is capped by the coronet of a countess, featuring different elements of various european coronets representing this title. The filigree has elements that reference the antlers of a deer. These antlers are prominently featured on a tattoo of Ashlyn’s. The Victorian jeweled collar adds to the sophistication of the design, giving a hint toward the gothic romance and elegance of vampyric beauty. I gave Ashlyn a very modern and edgy hairstyle, juxtaposing the more stately Victorian elements with a sense of creativity and artistry.

This same juxtaposition can be seen in the typography that I selected. The free and flowing typeface of Buffet Script has an air of vintage glamor and artistic freedom. The more stately Didot confirms the sophistication of a countess with its high contrast, while bringing the design into modernity. As Ashlyn creates a variety of looks through her makeup, special effects, and body painting, I felt it was important to offer a variety of marks, all unified in design, but each with its own character. That is why there are 5 variations on the logo, each of which can be used interchangeably and still be instantly recognizable as belonging to Creative Countess.

To learn more about the Creative Countess, visit her website, creativecountess.com.